Contributing To Wings For Vietnamese Spices To fly Away
Big market, abundant supply
With geographical advantages spanning many different climates and soils, Vietnam has a diversity Biodiversity is very different to create agricultural products including spices and flavorings with unique flavors and qualities that are different from similar products in the world.
Production and export of Vietnamese spices and flavorings in general are of great significance to Vietnam’s economy and export trends. Vietnam’s agriculture and spice and flavoring industries are undergoing an impressive transformation, making Vietnam an important source of spices and flavorings for the world market.
Among the Vietnamese spices, pepper is very famous in the world market and accounts for the highest proportion of export turnover. Currently, the world’s demand for importing pepper and many other spices and flavorings is increasing while some supplies have decreased in export volume due to inadequacies caused by the Covid-19 pandemic, skyrocketing logistics costs. .
Mr. Le Duc Huy, Member of Executive Committee of Vietnam Pepper Association, Deputy General Director of September 2 Import-Export Company Limited, also said that at present, Vietnam is maintaining a pepper area of 130,000 hectares with a total pepper production of 130,000 hectares. 180,000 tons/year.
Although the Covid-19 epidemic caused many difficulties, Vietnam’s pepper exports remained stable. Up to now, Vietnamese pepper has been present in 110 countries and territories around the world. The volume of Vietnam’s pepper exports currently accounts for 60% of the world’s pepper exports.
Along with the quantity, the quality of Vietnam’s pepper has also been improved and the product is abundant with black pepper, green pepper, white pepper, powdered pepper, pickled pepper…
Analyzing the potential of the world market, including the Indian market with spices and flavorings of Vietnam, Mr. Bui Trung Thuong, Vietnam Trade Counselor in India said, India’s spice production reaches about 3 million tons per year. Spices are also a billion-dollar export product (reaching $3.7 billion in 2020) of this country. However, India also imports many spices, including pepper. Specifically, India’s annual import turnover of flavorings and spices reached $1.4 billion, of which pepper imports reached $120 million and pepper imports from Vietnam reached $25-30 million. Besides pepper, India has a lot of potential with cinnamon, anise…
Similar to the Saudi market, Mr. Tran Trong Kim, in charge of the Vietnam Trade Office in Saudi Arabia, also shared that this market consumes a lot of different spices, most of which are spices. imported from abroad, including Vietnam. The Arab people’s habit of buying a lot is often an advantage for countries that export goods to the market, including Vietnam.
Herbs, spices like cinnamon, anise, cloves, nutmeg, pepper and many more are added to all dishes. Other products include seasoning salt, pepper, spice mix, paprika, turmeric, ginger…
Promote the introduction of Vietnamese spices and flavorings to the world
According to Mr. Le Hoang Tai, in recent years, through a variety of trade promotion activities and technical support, import partners, wholesale and retail distributors as well as people in many areas The world has had a different view on the modernization and renewal process of the spice and flavoring industry in Vietnam. Vietnam’s spice and flavoring exporters are increasingly meeting the strict requirements of foreign partners, being able to supply products with high added value, good quality and safety for many leading importers and premium distribution channels in many regions of the world.
Mr. Le Hoang Tai said that, in order to have a competitive advantage in the world spice and flavoring market, after Vietnam successfully controls the Covid-19 epidemic, localities and businesses need to have a plan. restore production, apply advanced technologies for processing, develop a variety of products, take advantage of incentives from the new generation of free trade agreements that Vietnam has recently joined to promote export push.
For its part, the Department of Trade Promotion has, is and will continue to pay great attention, with the active and effective companionship of Vietnamese Trade Offices abroad, to organize many trade connection activities for enterprises providing trade services. supplying Vietnamese spices with importers from many countries around the world.
In order for Vietnamese spices and flavorings to successfully export to the world in general and India in particular, Mr. Bui Trung Thuong recommended, businesses need to apply science and technology, and can research and develop products. For example, a variety of seasoning ingredients are mixed into a single spice with a characteristic flavor.
Businesses also need to learn the flavors of other countries to make products that meet the tastes of this market, creating competition with similar products of other countries…
Mr. Tran Trong Kim further noted that for businesses, the main packaging materials for herbs, spices and seasonings in Saudi Arabia should be glass, flexible packaging, paper and paperboard, and plastic. hard and others. Packing bins come in different types such as jars, bottles, bags/packs, tubs, boxes, bags and tubes.
For the European market, Mr. Pham Van Hien, Director of LTP Import Export Company BV Netherlands shared, in order for Vietnamese spices to penetrate the European market, businesses need to carefully study this market. If companies do not have a market research department, they can participate in fairs like Anuga of Germany to promote their products, and refer to information on the websites of European associations and industries.
Marina Nguyen
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